Regions Bank
Our team cashed in on results and engagement through well-targeted, strategic organic content and a social-first approach to ideation and original concept series.
From personifying piggy banks, to shooting our own recipe videos and infographics, to games and poems and more, we were able to produce posts infused with warmth, relatability, and reliability.
2017-2019
#AskRegions is our way of encouraging followers to turn to the bank with all of their financial questions and needs. Ideally, these posts also got a couple of laughs, too.
#AskRegions
#AskRegions
#AskRegions
#SmartStats is a Facebook and LinkedIn series that broke down real data using relevant, every day items.
#SmartStats
Insightful Infographics are pretty much exactly what they sound like. Their purpose is to lead users directly to Region's financial blog.
Insightful Infographics
We've all experienced a #ThatMomentWhen. This social series takes snapshots of everyday, money-saving conundrums and crowdsourced advice on how to deal with them.
#ThatMomentWhen
#ThatMomentWhen
We capitalized on the Expectations vs. Reality social trend to help our followers avoid making common banking, business, and life mistakes.
Expectations vs. Reality
Expectations vs. Reality
Expectations vs. Reality
#MoneyMojis engages fans with emoji-based word puzzles that also just so happen tie back to banking. Funny how that happens.
#MoneyMojis
Here are a couple of full length videos from the Budget Bits series.